There is large number of dating affiliate programs on the net nowadays. They all claim they would make you rich in no time at all.

How to make the right choice among all this variety, how not to waste your time, money and effort on a worthless dating affiliate program brining no revenue whatsoever?

Among mail order brides affiliate programs there are the following types based on the 3 major types of dating websites: PPC affiliate programs, typical for adult sites, percentage affiliate program type, more common for membership and address sales websites and permanent referral affiliate program kind, typical for e-mail correspondence sites.

At first sight, PPC seems to be the most rewarding scheme. As simple as this - you send visitors and get paid for each one in particular. The rates are not super high but quite permanent ($0,01 - $0,1 per click). Your job is to send traffic and you do not care about its conversion! But try to sing up for one of these dating affiliate programs: you will face such traffic restrictions that you will never be able to join the happy flock of satisfied mail order affiliate partners who publish the feedback on these affiliate program websites.

Percentage affiliate programs - they promise whole mountains of gold, indeed the percentage on these matchmaking affiliate programs is quite large - sometimes up to 75% per customer purchase! But think before you leap! On membership sites the membership can be quite expensive and it seems that your profit will be tremendous ($20 - $30 per sale) but a membership lasts for 3-12 months and the chance that the client will go for another membership after this one expires is next to nothing: if the site is good he will probably find his match during this time, if the site is bad - why renew the membership? You will make money with only once per referral.

The percentage mail order brides partner program type belonging to companies specializing in address sales is not even worth mentioning - address sales are dead! So are the address sale affiliate programs!

The newest trend in matchmaking affiliate program industry is the permanent referral dating affiliate program! You get a percentage on the first purchase of your referral and when your referral comes back to the site and makes another purchase your also receive commission. On e-mail correspondence websites the customer enjoys a service he would almost certainly resort to again and again. This affiliate program scheme allows you to make money permanently, even after you stop participating in the program. The first purchase percentage is not very high - usually 20 - 30 % and it seems minute in comparison with 75% on the membership sites. But more and more professional webmasters leave percentage affiliate programs and join permanent referral affiliate programs. They enjoy higher revenue with the latter. Why? The reason is simple: on a membership site the client buys once on, an e-mail correspondence site the client buys every day! Do you see the difference?